The Construction Zone at IWCE
was the "Hot Spot"
The Construction Zone hosted ongoing demonstrations for the three days of the show. Attendees were treated to programs of inspiration, technology, techniques and marketing.
Pam Damour, self-proclaimed "Rah-Rah Girl" kept the excitment going through out the show, inlcuding hosting the "Rowenta Extreme Iron Off Race"
This race was a combination of the speed and precison pressing of drapery hems and headers. the winning contestents were awarded a professional dx8900 iron, and then went on to race for the grand prize: Rowenta's top of the line steam generator.
Here, Nancy receives her iron.
But working a show like this is exhausting.